WhatsApp announces Channel Categories

WhatsApp announced Channel Categories, which is a new and easy way for people to browse and find channels they are interested in. One can now search between seven different categories to see a variety of channels to follow including People, Organizations, Lifestyle, Sports, Entertainment, Businesses, and News & Information. On the ‘Updates’ tab, one has to simply select ‘Explore’ to see all the categories and relevant channels in the directory.

 More than 500 million people around the world are using Channels monthly and there are thousands of popular Channels in India like Kareena Kapoor Khan, Indian Cricket Team, Diljit Dosanjh, Katrina Kaif, Vijay Deverakonda, Netflix India, Matlabi Duniya, and more!

 Adding to the list, Bollywood star Ayushmann Khurrana has joined WhatsApp Channels today, bringing fans closer to his personal journey and interests. Ayushmann’s channel will offer followers exclusive content and behind-the-scenes updates, from his career to his everyday life, especially his iconic poetry that fans love. Follow his Channel here.

 Ayushmann Khurrana with the launch of his new WhatsApp channel, said, “Today with the launch of my new WhatsApp channel, I want to get a step closer to staying connected with my admirers one on one. Through my WhatsApp channel, I want to create a close-knit community, share my thoughts, my daily inspirations, my poetry – moments that I usually share with my family and friends and no one else! So, it will be deeply personal & reflective and candid – stay tuned to find out more!”

 As Ayushmann Khurrana steps into the world of WhatsApp Channels, expect a stylish blend of charisma, creativity, and quirkiness that only he can bring. From sharing his favorite recipe to dropping iconic poetry with a dash of his trademark wit, Ayushmann’s WhatsApp channel will make your daily life a little more artistic and a whole lot of fun. So, ensure your phones are all charged, you’re going to be on a coffee date with Ayushmann himself, on WhatsApp!

Also Read: Why brands are choosing WhatsApp over traditional SMS & Email marketing