YesMadam creates massive social media frenzy with cryptic videos

Something unusual is happening on YesMadam's Instagram. The at-home salon and grooming giant has wiped its entire presence clean, leaving behind only three cryptic videos that have sent social media into a frenzy of speculation.

Instagram users are now left guessing, the brand’s Instagram bio reads, "Admin is busy staring at his wife." The only other clues? A set of enigmatic story highlights labeled "Caught," "You," "Staring," "Too," fueling even more curiosity about what’s brewing.

Instagram users sparked conversations, turning it into a trend on the platform. Soon after, LinkedIn audiences joined in, speculating on what’s next. While many guessed it could be a moment marketing strategy referencing the L&T controversy, others were simply left wondering—what’s this all about, and what’s happening on February 7th?

The videos themselves are equally puzzling. The first features two Korean business executives reluctantly preparing for a Sunday meeting in India. The second and third take us into a corporate office where veteran actor Dalip Tahil, playing the ‘proverbial’ company boss, is confronted with an unexpected workplace trend—employees’ husbands showing up at the office, simply to stare at their wives on weekends.

"This marketing maneuver captures the pulse of the moment while setting the stage for something big”. "We love seeing the theories unfold, and all will be revealed on February 7th."

Until then, social media remains abuzz. Is this a bold statement on modern work culture? A game-changing new service? Or something else entirely? One thing’s certain—YesMadam has everyone staring, waiting, and wondering.

Also Read: YesMadam embraces inclusivity in heartwarming Diwali campaign with Shraddha

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