ZEE appoints Partha Thakur as Essel Vision - Non Fiction Head

With the overall strategic vision of the business to strengthen its content and develop different genres of production, Zee Entertainment Enterprises Ltd (ZEE) announces the appointment of Mr. Partha Thakur as Non Fiction Programming Head – Essel Vision Productions Ltd. with effect from 3rd November 2014. The non-fiction content vertical has been providing innovative content and delivering on turnkey projects consistently for ZEE. This appointment will further nurture the vertical to grow the business by creating cutting edge content and formats. For his role, Partha will report into Mr. Akash Chawla, Business Head – Essel Vision Productions Ltd.

Partha has done his Masters in Communication Studies from Pune University and has over 15 years of experience in the Media and Entertainment business. He has lead teams in producing television content for multiple broadcasters in India. He has creatively executed a number of TV shows and events in different capacities. Apart from directing and being a Creative Head of several programmes, he has also been responsible for production and operations, budgeting and planning strategies. He has produced hundreds of hours of programming for various broadcasters like Zee TV, Star plus, Star World, Sony Entertainment Television, Colors, MTV, Sun TV, Vijay TV, NDTV, Pogo, Disney Network, UTV and Fox Traveler to name a few.

Partha has also worked with Wizcraft Television, Miditech Productions, Optimystix Entertainment Pvt Ltd, Searchlight Productions and MTV India. He has worked on multiple seasons of shows such as Entertainment Ke Liye Kuch Bhi Karega, Indian Idol, Fame Gurukul, IIFA Awards, GIMA Awards, Apsara Awards, Zee Rishtey Awards, Dare to Dance, amongst others. Partha has not only has experience of working on Indian Television shows, but has also worked on shows in South Africa, Dubai, Singapore, Malaysia, Thailand and Sri Lanka. Partha’s last assignment was at Sol Productions as the Non Fiction Head and Creative Director.

Essel Vision’s consistency and success are built on its unwavering dedication to setting benchmarks and excellence. It has already made a mark on the map of Television and Feature Films - both in the Hindi and Marathi space. With blockbuster films like ‘D-Day’, ‘Gulaal’, ‘Natrang’, ‘Kaaksparsh’, Essel Vision has taken its first steps to another high with its ventures like “Time Pass”, “Lai Bhari” and  ‘Duniyadaari’ which have been the highest grossers in the Marathi film space. Its other creation ‘The Lunchbox’ has already received accolades around the world. In the television space, the company has been successful with qualitative programs like ‘Fear Files’, ‘Dance India Dance’ and ‘India’s Best Dramebaaz’, ‘Saregama’, ‘DID L’il Masters’, ‘DID Super Moms’, on Hindi TV, and ‘Eka Peksha Ek’ and ‘Fu Bai Fu’ amongst others on Marathi TV.

Just as ZEE is an innovative leader in developing new business models for the evolving television and film landscape, Essel Vision’s objective is to be a one-stop shop for all Film, Television, Digital, Events & IP creation related services where it will produce, co-produce, market and distribute.