Zoozoo makes a comeback on TV!
Vodafone Essar has launched a new series of Zoozoo-based advertising campaign on television for its various services based on
its now famous Zoozoo characters.
Zoozoo's initial series of campaign became hugely popular. Subsequently the company also launched the campaign in the digital
medium including in some popular social networking sites such as Facebook with more than 300,000 fans.
Two more viral campaigns around the Independence Day and Diwali were also launched. Vodafone also launched Zoozoo merchandise in tie-up with Shoppers Stop.
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