DViO champions sustainability with new focus and partnership with Attero

DViO, a leading Indian marketing and growth company, announced the launch of a new vertical dedicated to supporting businesses focused on sustainability and achieving net-zero goals. This expansion targets industries like electric vehicles, eco-fashion, and waste management.
DViO marked the launch by partnering with Attero, India's top lithium-ion battery and e-waste recycling company. DViO will develop and implement a comprehensive digital growth strategy for Attero. This strategy aims to:
• Raise awareness of Attero's technology and its role in making them a leading "urban green metal miner."
• Increase adoption of Attero's Extended Producer Responsibility (EPR) and IT Asset Disposition (ITAD) services.
• Drive demand for green metals and e-waste collection from both businesses and consumers.
• Promote responsible recycling of lithium-ion batteries and recycled materials.
“At Attero, we’re committed to pioneering a sustainable future,” said Mayank Sinha, Head of Marketing and Selsmart (Direct to Consumer Business) at Attero. “We believe in the circular economy and responsible resource management. Partnering with DViO will enhance our brand visibility and inspire others to join us in building a greener future.”
"We're thrilled to partner with Attero in their sustainability mission," said DViO Founder & CEO Sowmya Iyer. "DViO is passionate about using digital innovation for positive change. Our strategy will not only help Attero achieve its goals, but also set a benchmark for sustainable business practices. This collaboration is a significant step towards a greener future, and we're proud to support Attero in becoming the world's leading.