HT Media Group appoints Saurabh Sharma as Marketing head

HT Media Group, one of India's leading mass media and entertainment conglomerates, has announced the appointment of Saurabh Sharma as the new head of marketing and insights for its core news brands across print and digital platforms.

Sharma, who has been with the organization for 15 years, brings a wealth of experience and expertise to his new role. In his previous position as the head of Brand Studio, he demonstrated a keen understanding of market dynamics and consumer behavior.

In his new capacity, Sharma will be responsible for overseeing the marketing teams for prominent brands like Hindustan Times, Hindustan, and Mint. His primary focus will be on streamlining operations and enhancing synergies between the various platforms to maximize the group's reach and impact.

Expressing his enthusiasm for the new role, Sharma stated, "Every single day of the 15 years that I have been a part of my organization, it has pushed me, challenged me, empowered me, and made me grow unimaginably. As I continue to draw motivation from shared enthusiasm with every peer and colleague at HT Media, I can only look back at the journey with immense pride."

He added, "Committed to HT Media’s cause to deliver long-term sustainable growth, we seek to redefine and disrupt our businesses through the powerful brands we have. I look forward to working with my peers to unlock the brand’s potential across platforms."

Sharma, an alumnus of NMIMS, Mumbai, joined HT Media Group in 2008 and has since played a pivotal role in shaping the organization's brand identity and market presence. His appointment reflects the group's commitment to nurturing talent from within and leveraging their expertise to drive innovation and growth in the dynamic media landscape.