Ogilvy India Taps Into Beauty and Luxury Boom with New Creative Division

Ogilvy India has introduced a new Beauty and Luxury offering to capitalize on the growing demand within India's beauty and luxury goods market. As consumers become increasingly discerning, the sector has experienced remarkable growth, and Ogilvy is stepping forward with specialized expertise to cater to this evolving landscape, according to sources close to Adgully.

The Beauty and Luxury offering is designed to address the unique needs of clients in these industries, combining creativity with an in-depth understanding of the market. This initiative is spearheaded by a team of seasoned creative leaders, each bringing years of experience and insight.

The leadership team includes:

Komal Bedi Sohal & Tanuja Bhat: Creative Heads, Beauty and Luxury, Ogilvy West

Zenobia Pithawala & Mihir Chanchani: Creative Heads, Beauty and Luxury, Ogilvy West

Nitin Srivastava: Creative Head, Beauty and Luxury, Ogilvy North
These leaders, who have long been instrumental in shaping Ogilvy’s creative direction, will now also lead the agency’s efforts in the Beauty and Luxury space. While focusing on expanding the agency’s impact in these high-growth sectors, they will continue in their existing roles within Ogilvy West and Ogilvy North.

Ogilvy’s new offering aims to deliver innovative, bespoke solutions for its clients, further solidifying its position as a leader in the beauty and luxury markets.

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