Shaadi.com puts out India’s most hard-hitting Anti-Dowry Message

A forthright public service announcement was issued by Anupam Mitta's  Shaadi.com, commencing a strong anti-dowry movement in the nation. A controversial 'Dowry Calculator' was introduced to the people across social media, on the portal. It is a tool that astonishingly reveals the harsh reality of dowry-related deaths in India, throwing a light on a staggering  1.8 lakh+ cases which were reported in the past two decades.

Inspite of a reduction in reported cases over the years, the resoluteness of this issue emphasises the acute need for change. Mittal, in recognition of the importance of the situation, is devoted in his belief that dowry is a social evil that must be removed for paving the way for a dowry-free society in India.

Utilising the influential reach of Shaadi.com, Mittal is regrouping the youth of the nation for joining the movement and be catalysts for change. His message is clear: "Be the Change, Make a Difference."

Through this bold initiative, Anupam Mittal and Shaadi.com are proving that real impact drives cultural transitions, transforming the society for the better.