Romeen Yarkhan joins Everest Brand Solutions as ECD

Romeen comes to Everest after a successful stint at Draft FCB Ulka as Creative Director, since 2008, where he handled portfolio of Tata Motors brands and Tata Telecom DOCOMO among others. Romeen led a team of creative professionals at Draft FCB Ulka working on brands like LIC, ICL, IOC, and the Zee Network.

A qualified Chartered Accountant, Romeen has over 15 years of rich experience across leading agencies, including stints at McCann (Mumbai), JWT (Mumbai), Lowe (Delhi) and Max Advertising (Jakarta).

Welcoming him, D Rajappa, President, Everest Brand Solutions said, "Everest is delighted to welcome Romeen, a team player with rich experience and strong credentials. His contribution to FMCG brands at Nestle Chocolates and Confectionery, Unilever Sunsilk, Close-Up, Rin, Vaseline, J&J, Balsara and Boots Piramal will add to communications armour for Everest's amazing portfolio nurtured over the last few years."

"Addition of senior and experienced people is to prepare Everest for the next level of growth," adds Rajappa.

"I have admired team Everest for its strong values to strengthen client portfolio. I am proud to come on board and fortunate to work on brands like Parle, Everest's client of 64-years," says Romeen. "Everest has steadily added a string of brands that I have envied for long."

As Creative Director with Max Advertising in Jakarta, Romeen handled International Biscuit and Confectionery brands, besides several brands in Oral care and Personal hygiene, winning a number of awards.

It may be recalled that since 2006, Everest Brand Solutions has built a robust portfolio of brands by adding customers like ACC, CNN-IBN, Emami, Indian Overseas Bank, KS Oils, Macro Dairy, Mount Shivalik Breweries, Tata Housing to its string of multi-decade relationships like Bombay Chemicals, Parle and Zandu.